Lily Grace inspires young women to live a carefree lifestyle with effortless style. Beautifully hand-drawn graphics, catchy phrases, soft fabrics, and tailored fits help you embrace your effortless Southern style no matter where you live.
What is Lily Grace?
A sister company to Fripp Outdoors, Lily Grace was created by the demand for a girl’s version of hand drawn art. After working at Koss Creative Brands for years, two friends wanted to create a brand to truly capture the traditional southern lifestyle of effortless style.
Who are we?
Our brand identity is made of the two very different personalities. Lily is a southern girl who loves pearls, puppies, bows, and sweet tea. She is girly, cautious, confident, sophisticated, and outgoing. Grace would spend all her time with her horse and playing music. She is thoughtful, kind, intuitive, adventurous, and grounded. Both ladies are beautiful, strong, and independent natural leaders. We create clothing and art that they love and identify with